This is some packaging for an italian project informing people about fresh meat. The information takes the form of a booklet, but the simple choice of colour and the packaging (polystyrene box covered in a film wrap) makes the product appear as though it were a piece of supermarket meat. I really like this approach to design. There is nothing complex in terms of outward design but the subject of the piece is clear. I like this idea of packaging my information/kit/products in this way, as though they are food, representing the food that could be salvaged from dumpster diving.
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